We’re delighted to announce that we’ve appointed Hollie Thornton as our first SEO Manager! The role will see Hollie lead the technical SEO development, analysis, and performance across our portfolio of clients

We have significant growth plans for 2023, and Hollie’s appointment will be instrumental in enhancing our SEO credentials, enabling the Wild team to provide an additional service to clients to boost their online presence, particularly for businesses in the e-commerce space. 

Hollie originally worked for us after graduating from the University of Huddersfield with a BA in Photography. While working for us, she also undertook a level three apprenticeship in Digital Marketing. However, with a keen interest in SEO, Hollie departed to explore other opportunities, working for online retail giant Boohoo Group PLC as an SEO Assistant and, more recently, BlueClaw, where she worked as a Senior SEO Executive. 

Working for the global fashion brand Boohoo, Hollie acquired invaluable skills that supported organic traffic growth and revenue in line with business objectives. Paired with her experience at BlueClaw, Hollie has a solid and demonstrated understanding of SEO and the wider digital marketing field. 

Hollie’s responsibility will include working closely with the wider team on unexplored approaches, considering the latest Google algorithm updates, implementing on-site and off-site strategies to help support the digital PR and content teams, and supporting clients with website launches and migrations. 

Commenting on the appointment, our founder and Managing Director, Katrina Cliffe, said: “I am so delighted to welcome Hollie back to the Wild PR team as SEO Manager. As an SEO and data-driven PR agency, we’re already aware of how important SEO practices are in delivering on client objectives, and the campaigns we create are consistently constructed with this in mind. However, having Hollie on board will enable us to take this to the next level.”  

Hollie adds: “I am beyond excited to be back in the Wild PR team as their first ever SEO Manager, implementing new skills I have learnt over the past few years! The services provided by Wild PR to its clients is why I fell in love with SEO during my apprenticeship, which led me to want to explore it further and join a global fashion brand to support their SEO division. Working at Boohoo provided me with an invaluable experience, and I’m so excited to return to Wild PR to share my expertise with the wider team.”

Interested in discussing your WILD ambitions and how SEO can support your business growth plans? Please visit: https://wild-pr.co.uk/services/public-relations/

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